Jio-bp launches new-tech diesel to enhance vehicle’s performance

The new high performance diesel will be available at all Jio-bp outlets at regular prices with no additional cost for the first time ever in Indian market

high performance diesel Jio-bp

Mumbai: Jio-bp on Wednesday announced the launch of its diesel with active technology, which, the company claims, help truckers save up to ₹1.10 lakh per vehicle per year by extending the duration of maintenance and getting better performance of engines.

This new high performance diesel will be available at all Jio-bp outlets at the regular prices with no additional cost for the first time ever in the Indian market, said a press release of the Jio-bp.

Diesel at Jio-bp outlets with active technology helps reduce the risk of unscheduled maintenance caused by dirt build up and removes existing dirt from critical engine parts and protects against its build up with ongoing use. It is designed to work across a range of commercial vehicles, and with ongoing use it offers a variety of benefits to drivers and fleet owners. It helps restore and maintain the power of the engine with ongoing use while also reducing the risk of unscheduled vehicle maintenance.

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Jio-bp CEO, Harish C Mehta, said, “While every single customer is important, truckers have always held a special place for Jio-bp. Accounting for over half of truckers’ operating costs, we understand the critical impact of fuel on their overall business performance. To ease their concerns around fuel performance and engine maintenance, Jio-bp has worked over multiple years with the best technologists to develop customized additive from scratch. This additive laced high performance diesel is designed specifically for Indian vehicles, on Indian roads, and in Indian driving conditions.”

The issues

Dirt can form and build up over time on critical engine parts, particularly fuel injectors which are quite sensitive to it. Modern trucks with sophisticated fuel injection systems are more susceptible to dirt build up due to their reduced injector hole size. With standard diesel, harmful dirt can build up over time and restrict the holes, which can lead to reduced pick-up, increased fuel consumption and can even lead to higher maintenance cost.

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The solution

Diesel at Jio-bp with active technology is specially designed for Indian vehicles and driving conditions to fight harmful engine dirt and clean the engine as you drive, starting from the very first fill. Officials said that internationally developed active technology fights dirt in two clever ways:

  1. Active molecules attach to existing dirt and drag it away from critical engine parts. The dirt mixes with the fuel and is then safely burnt in the engine.
  2. Active molecules also attach to clean metal surfaces in engines, forming a protective layer which helps stop dirt binding onto the metal.

Key benefits for consumers

According to Jio-bp release, diesel at Jio-bp with active technology offers up to ₹1.1 lakh savings per truck per year and a fuel economy benefit of up to 4.3 %. It helps restore and maintain the power or pick up of your engine with ongoing use, helping engine run as the manufacturer intended. It helps reduce the risk of unscheduled maintenance with ongoing use, keeping trucks running on the road.

It helps reduce the risk of expensive critical engine component failures caused by dirt build up. It removes existing dirt from critical engine parts and protects against its build up. It contains an anti-foam agent that helps deliver cleaner, faster, and safer refuelling, so your trucks can spend more time on the road and less time at the pump.

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